A logo is not only a brand identity but also upholds the values of the company. As per the Indian belief system, anything in this world is made up of Panch Bhootas. Bhoomi (Earth), Gagan (Sky), Vaayu (Air), Agni (Fire), Neer (Water).
The very first letters of these words are combined to form – BHA GA VA A N = Bhagavan which translates to GOD in Indian languages and is the basis of universal structure. Royal Links logo depicts these five elements forming and protecting a house. The grey colour of the house depicts the sky is the limit which is for the dreams of both clients and us.
People living in the houses that we build should enjoy the eight wealth viz. Love, Commitment, Strength, Energy, Purity, Fertility, Fortune, and Prosperity is our wish. For this reason, the inside view through the window is the colour red as it depicts all of these. We believe life is all about building a relationship. So, we just don’t build the houses but a strong relationship with our clients, vendors, and staff. As we value all of them as kings and queens, the solid links/tie-ups that we make with all of you through our journey become Royal Links.
The word Royal Links is written in Dark Blue, which represents our core values –
· Subject Knowledge about our work
· Confidence & Competence to take up projects and finish on time
· Passionate but Practical in our approach
· Thoughtful Decisions and Intelligent Execution
· Order and Self-control keeps us Grounded
· Honesty & Integrity in all our dealings
· Loyalty to all stakeholders
· Remain Trustworthy & Dependable all times